6sense is a powerful platform for predictive analytics and account-based marketing (ABM), but it’s not always the perfect fit for every business.

Users frequently cite challenges such as steep pricing, a complex interface, and limitations for smaller teams. For companies seeking easier-to-use tools, better scalability, or features like real-time intent data and seamless CRM integrations, exploring alternatives is essential.

This article covers:

• The best 6sense alternatives.
• Key features, pros, and cons of each tool.
• Pricing comparisons to help you make an informed decision.

Ready? Let’s dive in.

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Top 6sense Alternatives on the Market in 2025

As businesses increasingly rely on data-driven strategies to target and engage high-value accounts, choosing the right account-based marketing platform (ABM) and predictive analytics tools becomes crucial. 

While 6sense is popular, several other robust alternatives can enhance your marketing efforts and drive better results. Here are the top 6sense alternatives to consider in 2024:

1. ListKit Sales Intelligence

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ListKit, founded by 7-figure outreach experts in 2024, was built to optimize outbound campaigns. With Triple-Verified leads, a 626M+ contact database, and cost-efficient credit-based pricing, it’s quickly become a favorite for B2B sales teams and agencies looking for reliable, scalable data.

Why teams love ListKit over 6sense

High-Quality Data: With Triple-Verified leads and a 626M+ contact database, ListKit ensures sales teams work with accurate, reliable data. Say goodbye to bad emails and wasted outreach.

Cost-Effective and Scalable: Designed with sales managers in mind, ListKit’s flexible, credit-based pricing offers exceptional value, letting you scale campaigns efficiently without breaking the budget.

World-Class Customer Support: From onboarding calls to personalized list-building sessions, ListKit’s hands-on support ensures you get the most out of the platform. Need help? A real person is just a Zoom call or Slack message away.

Key features

• Triple-Verified Leads: ListKit’s 626M+ lead database ensures you pay only for verified, active contacts. Unlike 6sense, ListKit’s multi-step verification process guarantees accurate emails and phone numbers, helping sales teams connect with decision-makers faster while optimizing campaign resources.

• Intent Data for Precise Targeting: Leverage intent data to identify prospects actively searching for solutions like yours. ListKit provides actionable insights into high-intent accounts, enabling businesses to prioritize their outreach with customizable filters and drive better results.

• Visual Market Insights: Analyze your market or niche in real-time using clear pie charts, bar graphs, and geographic maps showing job titles, industries, and revenue. These visual tools help you refine targeting strategies quickly and with confidence.

• Slack Community & Expert Support: Access a 1,000+ member Slack community and join weekly coaching calls led by industry experts. ListKit also offers a free 1:1 strategy session to help fine-tune your campaigns—providing a hands-on support experience simply not available with 6sense.

Pricing: Free for 7 days. Starts at $97/mo (2000 email credits, 100 phone credits).

6sense's pricing in comparison: Free plan (50 credits/month). Paid plans not publicly available. Online sources report an average contract value is $123,711 customers are required to enter into a 2-year agreement.

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2. Clearbit

Best for: Sales and marketing teams prioritizing data enrichment, real-time insights, and seamless integration with their existing tools to drive personalized outreach and campaign efficiency.

Clearbit enhances customer and prospect data, helping businesses uncover new leads, improve targeting, and personalize engagement at scale. It’s a powerful choice for companies looking to refine their messaging and better understand their audience.

Key features 

• Enrichment API: Access real-time data on people and companies, including names, locations, and social profiles, to build enriched CRM profiles and improve targeting.

• Reveal API: Identify anonymous website visitors by associating IP addresses with company and contact data, enabling targeted outreach and lead prioritization.

• Discovery API: Filter companies by industry, size, and technology usage to build precise lead lists and target similar companies.

• Lead Scoring: Automatically rank leads using firmographics and engagement signals, helping sales teams focus on high-potential prospects.

• Seamless Integrations: Integrate with Salesforce, HubSpot, and Marketo to streamline workflows and enhance sales and marketing efficiency.

Cons

• Complex Pricing: Clearbit’s pricing model is based on API usage and feature requirements, which can make cost forecasting challenging for some businesses.

• Learning Curve: Fully leveraging Clearbit’s advanced capabilities may require additional time and resources.

• Limitations with smaller companies: Issues observed when dealing with smaller companies or outdated information.

Pricing (pre-acquisition)

Plans range from $99 to $999 monthly, depending on usage and features.

Read next: How Clearbit compares to ListKit Sales Intelligence

3. Bombora

Best for: B2B sales and marketing professionals looking to leverage intent data to drive more qualified leads and prioritize accounts.

Bombora revolutionizes B2B sales and marketing by providing intent data from a network of 5,000+ B2B websites. It helps businesses identify prospects actively researching products, enabling precise targeting and effective marketing strategies.

Key features

• Company Surge Data: Tracks increased content consumption on specific topics to identify buying intent and prioritize leads.

• Account-Level Insights: Analyzes company engagement with ads, downloads, and site visits to refine targeting.

• Seamless Integrations: Syncs with platforms like Salesforce, Marketo, and HubSpot for streamlined workflows.

• Granular Data Insights: Supports account-based marketing (ABM) with detailed customer behavior data.

• Automated Reports: Offers actionable, user-friendly reports to boost team productivity.

Considerations

• Complexity for novice users: The platform's advanced features and data integration capabilities may challenge users unfamiliar with data-driven marketing strategies. 
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• Cost considerations: Utilizing Bombora's services may be too expensive for some businesses, particularly smaller companies with limited budgets.

Pricing

Pricing is available upon request.

4. Demandbase

Best for: Companies looking to enhance their account-based marketing strategies and drive more effective and efficient marketing and sales efforts.

Demandbase offers a powerful Go-to-Market (GTM) platform, helping businesses identify, engage, and prioritize accounts likely to purchase. Founded in 2005, it aligns sales and marketing efforts, using AI and robust data integration to enhance efficiency and drive revenue growth.

Key features

• Account Identification & Scoring: Pinpoint and prioritize high-value accounts with AI-driven scoring.

• Personalized Advertising: Tailor marketing campaigns to target account needs, boosting engagement and conversions.

• Website Personalization: Create dynamic, account-based content for higher user engagement.

• Engagement Insights: Track activity across channels with detailed analytics to refine campaigns.

• CRM Integration: Enrich data and sync with CRMs for accurate account management.

Considerations

• Documentation issues: Poor documentation makes it challenging to navigate and utilize the platform effectively.
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• Limited reporting: The reporting functionality is limited, with data manipulation often requiring external processing with CSV exports.

Pricing

Pricing is available upon request.

5. Terminus 

Best for: Companies looking to unify their go-to-market success through account-based marketing. 

Terminus unifies go-to-market (GTM) success with a strong focus on account-based marketing (ABM). It centralizes data, integrates systems, and empowers teams with tools to drive revenue and optimize strategies.

Key features

• Playbook Approach: Combines data sources and ABM channels to deliver actionable insights and revenue impact.

• Pipeline Acceleration: Engages buying committees with tailored 1:1 campaigns to improve deal velocity and conversion rates.

• Data Studio: Offers a robust Customer Data Platform (CDP) enriched with first- and third-party data for better targeting.

• Custom Parameters: Manage UTM tags and fields for detailed performance tracking and reporting.

• Secure API: Ensures secure access with custom permissions and authentication options.

Considerations

• Steep learning curve: There have been occasional complaints about the complexity of the platform for beginners, indicating a steep learning curve for new users.
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• Limited marketing attribution data: Some users find Terminus valuable for marketing attribution, but others express concerns about a lack of detail and potential data manipulation.

Pricing

• Pricing is available upon request.

Roundup of the Top 6sense Alternatives

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