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How Greg Generated $40K in 2 Weeks with ListKit’s Cold Email Setup Offer
How Greg Generated $40K in 2 Weeks with ListKit’s Cold Email Setup Offer
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Greg, a veteran marketing agency owner, leveraged ListKit’s done-for-you cold email setup to generate $40,000+ in revenue and book 50+ sales appointments in just two weeks. By running a targeted campaign with 10,000 leads, Greg’s team efficiently converted free podcast offers into high-ticket sales, proving the power of a structured cold email system.

10

minute(s) read

Written by

Christian Bonnier

Published:

January 22, 2025

Success metrics

10,000

emails sent in one week

50+

appointments booked from ListKit's Triple-Verified leads

$40,000+

revenue generated in < 2 weeks

Overview

Greg, a seasoned marketer with 18 years of experience and 15 marketing agencies, had relied on traditional marketing methods but saw an opportunity with ListKit to scale his outreach. Signing up for ListKit’s done-for-you cold email system, he purchased 10,000 triple-verified leads and launched a campaign offering free podcast placements as a foot-in-the-door offer.

Within two weeks, his team closed $40,000+ in revenue and secured 50+ appointments for their sales reps. Here's the full story:

By the Numbers

  • 10,000 cold emails sent in one week
  • 50+ sales appointments booked
  • $40,000+ revenue closed in just two weeks
  • High-ticket backend offers sold at $2,500 - $180,000

What It Meant for the Business

  • Scalable lead generation – cold email replaced slower outreach methods.
  • Strong ROI – turned a $1,500 setup fee + $900 monthly subscription into $40K in weeks.
  • No-brainer offer success – a free podcast placement created trust and drove paid conversions.
  • Backend monetization – Greg’s sales team upsold clients into premium PR & branding services.

Key Takeaways from the Interview

On the Offer

‘The free podcast is just the beginning. We use it to test messaging, find their audience, and then transition into a paid PR package.’

Insight: A no-brainer lead-in offer (free podcast) made it easy to attract potential clients.

04:58–05:38

Greg

On Scaling with Cold Email

‘We sent out 10,000 emails and within a week, booked 50 sales appointments and generated over $40K.’

Insight: Cold email allowed for rapid high-volume lead generation at scale.

00:00–00:37

Greg

On the Backend Monetization

‘Our upsells range from $2,500 to $180,000. Once we test messaging and find what works, we position them for bigger opportunities like TEDx talks.’

Insight: Backend offers capitalized on initial interest and increased customer lifetime value.

05:38–06:13

Greg

On ListKit’s Setup & Support

‘Mark from ListKit helped us set up everything step by step. It was seamless, way better than any provider we’ve worked with before.’

Insight: ListKit’s expert onboarding and cold email strategists ensured smooth implementation.

08:57–09:32

Greg

On the Cold Email Process

‘Once the right offer was in, it was easy. The campaign launched fast, and we got results immediately.’

Insight: A well-structured cold email system led to rapid execution and early wins.

07:54–08:25

Greg

Before ListKit

Challenges:

❌ Relying on traditional marketing methods, limiting reach.
❌ Needed a scalable and automated lead generation strategy.
No previous cold email system in place for outreach.

Goals:

✅ Automate lead generation to free up time for sales & fulfillment.
Expand podcast & PR services with predictable inbound leads.
✅ Close high-ticket deals faster using ListKit’s cold email strategy.

After ListKit

Implementation:

🚀 Purchased 10,000 triple-verified leads for high deliverability.
🎯 Launched targeted email campaign offering free podcast placements.
📈 Booked 50+ calls in one week, closed $40K+ in two weeks.

Features Used:

Triple-verified leads for maximum email deliverability.
Done-for-you cold email setup – no learning curve needed.
Expert onboarding & support from ListKit’s team.
Offer training to optimize messaging & positioning.

Future Plans

📌 Scale to higher email volumes for continued growth.
📌 Increase backend monetization to $100K+ months.
📌 Continue working with ListKit to refine and optimize campaigns.

Want to Get Results Like Greg?

If you want ListKit’s cold email team to set up a done-for-you cold email system that books high-value appointments and generates predictable revenue, start ListKit now!

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About company

Nexus Connect helps businesses get featured on podcasts, providing PR, media buying, and branding services.

United States

Podcast Marketing & PR

10-50+

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